Unified CRM and 24/7 WhatsApp support for booking management.

Sala Umberto

Unified CRM and 24/7 WhatsApp support for booking management.

Entertainment & Events

Response times

+65^%

Automated communications via chatbots have dramatically reduced average response times.

Customer satisfaction

+40^%

Omnichannel management ensures consistent and personalized responses across all channels.

Queued requests

+30^%

Automation and intelligent routing have accelerated ticket management.

Context

Sala Umberto

Sala Umberto is a historic Italian theater with a high attendance and a constant flow of requests for performances, reservations, tickets, and service information.

The management of communications took place on multiple separate channels, making it difficult to maintain consistency in responses and a unified view of the customer.

challenge

solution

results

challenge

A fragmented management of requests

The team needed:

reduce response times,
manage large volumes of recurring requests,
provide assistance even outside office hours,
centralize data and conversations in a single system.

solution

A single platform for customers and bookings

Virtual Contact has introduced a unified CRM suite with a 24/7 WhatsApp chatbot, capable of automating the most frequent requests and routing complex cases to agents.

All conversations are collected in a single customer timeline, allowing the team to operate with continuity, speed, and full control of information.

results

Measurable customer service results

A single platform for every interaction

WhatsApp chatbot for reservations and information
Centralized CRM for customers and orders
Automations for sorting and prioritization
Complete conversation history